January

28

Redbox Renting Some DVDs on the Same Day of Their Release

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Remember how Blockbuster likes to boast that they get DVDs 28 days before Netflix or Redbox? Well, that’s not entirely accurate anymore (or never really was). I have a Redbox just down the street from me, which is convenient if I want to watch something relatively new on DVD or Blu-ray on the cheap. I noticed over the past two weeks that some of the “Tuesday new releases” for sale have lined up to what’s new to rent through the kiosk. For example, Secretariat, Red, and Saw: The Final Chapter were all released on Tuesday (1/24/2011) for general retail sale and are available through Redbox. Last week (1/18/2011) it was Buried and Takers. Don’t believe me… check out Redbox.com and this handy DVD release calendar. Not bad for a buck. The reality is that Blockbuster only has exclusivity deals with select studios (i.e. Fox, Sony, Universal, Warner Bros.), so anything not from the group is fair game on Redbox or Netflix for that matter — just FYI. UPDATE: I just got a quick clarification in my inbox from Redbox. They say Sony titles are available to them (not Netflix) on the same day and date as well.

Share Tweet Alexander Grundner is the Editor & Publisher of eHomeUpgrade. He has been following “Digital Home” developments since 2003. You can catch his daily tech musings on Twitter: @agrundner.

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